Decision: Impossible, a candid monthly podcast, launches in 2027 Β· Join the list β†’
Books Β· Keynotes Β· Podcast

Most organizations perform well below what today's conditions allow. Here's how to close the gap.

Books, audiobooks, downloadable keynotes and a monthly podcast for board members, executives and founders to ensure leadership, strategy and technology work together to elevate performance in the modern environment.

Recent conversationsfoHRsightBeyond the FirewallXraised
Monthly podcast Β· Launching 2027

Decision: Impossible

Taking on the hard calls facing boards, executives and founders today.

Decision: Impossible podcast cover art
Recorded talks

The keynote stage, on demand.

When the goal is putting ideas to work, recorded is the better format. Every keynote is built to be worked through with your board or leadership team, not just watched.

01A fraction of a live bookingOne license, every team, every session, with no travel or fees on top. The return grows with each use.
02Slides that hold the detailTom talks you through the idea. The slides carry the frameworks and specifics you'll want to come back to.
03Your pace, not the stage'sPause, discuss, and come back when the issue turns urgent. Every team sees it when it matters to them.
04Questions after the debateYour team works through it and the reflections first. Then, if you want it, Tom joins the follow-up.
3 editionsThe New
Performance Standard
Achieving what your organization is now capable of
Team and organization licenses
Under 30 minutes Β· From $1,495
All seatsLeadership That
Keeps Pace
Building the skills the modern environment now demands
Team and organization licenses
Under 30 minutes Β· From $1,495
All seatsStrategy Built
for Today
Tying every investment to priorities that still hold
Team and organization licenses
Under 30 minutes Β· From $1,495
All seatsFrom AI
to ROI
Capturing the return AI makes possible
Team and organization licenses
Under 30 minutes Β· From $1,495

A team license covers one board or leadership team, with the video download and a facilitator guide. An organization license covers unlimited use across your organization, including your own learning system, plus an optional follow-up session with Tom once your team has worked through it. Questions before you buy? [email protected]

The library

One thesis, three variables.

Leadership, strategy and technology only lift performance when they evolve together. Every book works across all three. This is where each one starts.

03 Β· Technology

Technology

What AI is actually doing to organizations and the people inside them, and how to respond before the distance grows.

For boards and leadership teams

Put the same thinking in front of the whole table.

Team packs give every member of your board or leadership team their own copy of a book, so the conversation starts from the same page.

5Readers20% off per copy
10Readers30% off per copy
25Readers40% off per copy
Team packs coming January 2027

Contributing author: The AI Revolution, on Amazon β†—

β€œDepth without synchronization gives you separate strengths pulling in different directions. Synchronization without depth gives you alignment around weakness.”

Tom Mawhinney
Tom Mawhinney
About the author

Tom Mawhinney

Tom has sat in the board, executive and founder chairs, and currently advises leaders in all three. He is the best-selling author of Falling Behind? and A Distinct Advantage.

About ClearLens Media

ClearLens Media publishes my books, keynotes and the Decision: Impossible podcast. It's for people who want the thinking at length, by reading, listening or watching.

Put it to work

The books, keynotes and podcast give you the thinking. To go deeper, on your terms and your schedule, my two subscription platforms put it to work. Decision Index provides critical decision support for senior leaders. Targeting Excellence builds depth through short courses in leadership, strategy and technology.

Articles and shorts

Shorter pieces, organized by the seat you sit in.

Read on tommawhinney.studio β†—Follow Tom on LinkedIn β†—
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